






Seventh Generation Laundry Detergent is tough on stains but gentle to your world. With no dyes, artificial brighteners or synthetic fragrances, our laundry detergent liquid gives you great results in HE and standard machines and works in all water temperatures. This laundry soap, made with plant-based ingredients, is a USDA Certified Biobased 97 percent. The Fresh Lavender scent is derived from 100 percent essential oils and botanical extracts, leaving your laundry fresh and clean without harsh chemicals. For more than 25 years, Seventh Generation has been thoughtfully formulating safe and effective plant-based products that work. Really well. As a leading green laundry detergent manufacturer, we are proud to make biodegradable and EPA Safer Choice Certified detergents. You may also notice a cute Leaping Bunny seal on our products. That means we never test our products on animals and our products do not contain animal-based ingredients. We design our products to be safe for people, their homes, and the environment. Based in Vermont, Seventh Generation is proud to be a Certified B Corporation. B Corps are certified to be better for workers, better for communities, and better for the environment. By choosing Seventh Generation washing detergent and dryer sheets products, you’re joining us in nurturing the health of the next seven generations.
Package Dimensions : 11.18 x 7.2 x 4.84 inches; 5.63 Pounds
Item model number : 00732913450626
Date First Available : March 1, 2022
Manufacturer : Unilever
ASIN : B09F6Y4CH2
Best Sellers Rank: #12,693 in Health & Household (See Top 100 in Health & Household) #108 in Liquid Laundry Detergent
Customer Reviews: 4.6 4.6 out of 5 stars (6,148) var dpAcrHasRegisteredArcLinkClickAction; P.when(‘A’, ‘ready’).execute(function(A) { if (dpAcrHasRegisteredArcLinkClickAction !== true) { dpAcrHasRegisteredArcLinkClickAction = true; A.declarative( ‘acrLink-click-metrics’, ‘click’, { “allowLinkDefault”: true }, function (event) { if (window.ue) { ue.count(“acrLinkClickCount”, (ue.count(“acrLinkClickCount”) || 0) + 1); } } ); } }); P.when(‘A’, ‘cf’).execute(function(A) { A.declarative(‘acrStarsLink-click-metrics’, ‘click’, { “allowLinkDefault” : true }, function(event){ if(window.ue) { ue.count(“acrStarsLinkWithPopoverClickCount”, (ue.count(“acrStarsLinkWithPopoverClickCount”) || 0) + 1); } }); });
Seventh Generation Laundry Detergent lifts stubborn stains like tomato sauce, grass and coffee with our enzyme rich formula
This liquid detergent is free of dyes, synthetic fragrances and artificial brighteners
Don’t just take our word for it, our washing detergent is a USDA Certified Biobased Product 97 percent
Our laundry detergent is designed to work in both HE and standard machines, it’s powerful in all washing temperatures, and its septic safe
The Fresh Lavender scent in our detergent liquid is derived from 100 percent essential oils and botanical extracts, leaving your laundry fresh and clean without harsh chemicals
Caring today for the next seven generations with Seventh Generation liquid laundry detergent
13 reviews for Seventh Generation Liquid Laundry Detergent, Fresh Lavender Scent, 60 Loads, Fights Stains, 90 Fl Oz
Add a review
$15.79

shelby –
Lovely detergent
I love all of seventh generation’s products and this did not disappoint! Not too smelly or overpowering, great cleaning power, and definitely concentrated.
C. Bartlett –
Will definitely order this detergent again!
Really great detergent. Impressive and saves on the pocketbook! Went a long way and will definitely order again!
B. Hebel –
Clean fresh scent
I really like the fresh scent of this detergent. I also like that the amount is regulated with each squeeze. This prevents my family from over using the detergent.
Flakes –
odd smell, also thin
works and does it’s job, just beware it isn’t like sweet smelling or anything, it’s a little odd, and the packaging is a bit deceiving because the liquid is thin so it POURS out when u tilt it to use it, like it doesn’t automatically portion the amount you need or anything
barbara concannon –
Lavender laundry detergent
Great laundry detergent. I love the lavender scent. It’s made from real, essential oil.
JD –
Long Lasting Quality Product
I move quite often and lugging around massive jugs of half empty laundry detergent was a headache. I’ve been using Seventh Generation’s concentrated laundry detergent for years now and I not only love the scents and ingredients but appreciate the concentrated formula and smaller plastic footprint.Note: The detergent is CONCENTRATED. If your washing machine does not have a seperate spot for detergent I HIGHLY recommend adding this concentrated detergent after your machine fills with water or you may see concentrated clean spots on your clothing
MR –
Great product
Love the smell
DJGMDLEO –
Messy dispenser that does function if used properly!
Absolutely awful bottle/dispenser. I’ve taken to using more eco-friendly products over the last year and order frequently from Grove.co. Amazon had a better price and faster shipping when I came across this detergent and I was eager to try it. Now, I’m no nonsense when it comes to my products. If it doesn’t work or is too much of a hassle, I’m done. So imagine my disappointment when I tried this “easy dose” dispenser and it just leaked everywhere. I tried a full 180° rotation, one squeeze and the bottle just continued to drip and drip…Not only that but this detergent along with a lot of Seventh Generation detergents have earned a very low ratings on EWG. Basically, they’re not much better than using Tide. This is a no for me.*****EDIT**** I played around with this bottle and figured out the dispenser. The directions are definitely lacking but if you turn the bottle completely upside down and immediately squeeze, it will stop. And, it will dispense just a tablespoon or so of detergent. It cleaned pretty well and removed stinky odors and light stains. I actually like it.*****UPDATE TO MY UPDATE***** I’ve been using this detergent for almost two weeks and I’ve noticed that I’m already halfway done with the bottle 😒 I did a little experiment with a measuring spoon. Each squeeze yields an almost perfect tablespoon of detergent. If you do the math on the size of this bottle, you actually only get 47 loads MAX. If you have smaller loads you waste because you can’t put less. If you have very large loads you have to use two squeezes. This bottle is definitely only going to last through around 30-35 loads tops. Which makes it extremely expensive!
Lti –
My first purchase of seventh generation and a clean detergent. Leaves my clothing smelling fresh and clean. Never felt so chemical free on the clothing I wear and my family.
Josée Lavoie –
Ce produit enlève très bien les taches. C’est le plus efficace dans les produits naturels que j’ai essayé jusqu’à présent.
Anadi –
GOOD
Ian Boyes –
The product has obvious environmental benefits. Low plastic waste. No shipping giant jugs of mostly water. Natural ingredients.It is also fantastic to use. There is zero gummy soap build-up like you see with traditional liquid detergents. It also beats pods because there is no residue from touching the pod or fishing around in pod jar. The dispensing system is great.The scent is great and actually smells natural. It is strange after years of synthetic scents from traditional manufacturers.
Opinionated Netizen –
I’d been using this detergent for over a decade and it was great. Good natural scent – lavender is awesome as a natural deodoriser.HOWEVER they’ve redesigned the lid for some reason, and the new lid does not work: it collects residue and gets slimy really easily; and it’s tiny – you need two capfuls for a medium load now.